MOLOR
Packaging design
industry
Food, Eggs
client
Molor
year
2024
awards
overview
Innovative packaging for quail eggs, inspired by the cosmic elegance of the moon.
challenge
For our new quail egg project, we aimed to enhance its presence on retail shelves and ensure it stands out within its category. To honor the exceptional nutritional value of quail eggs, the packaging features a sophisticated and minimalist aesthetic.
solution
With a sleek black backdrop we add a premium allure to the packaging, while micro illustrations of quail eggs further reinforce its connection to the celestial body. Moreover, the inclusion of artistic renditions depicting various phases of the moon enhances the visual storytelling, inviting consumers on a captivating journey of discovery.
The 'MOLOR' logo, creatively crafted with letters partially enveloped in shadow showcasing light and shadows reminiscent of moon phases. In essence, this packaging design embodies elegance, sophistication, and a profound appreciation for the wonders of nature, offering consumers a uniquely captivating experience that transcends the ordinary.
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This design aims to symbolize the intricate harmony of the universe, accentuating the notion of synergy.
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